Netflix has continued to climb the charts as one of the biggest streaming services available, with many competitors hoping to at least obtain a fraction of Netflix’s success. With that said, Netflix isn’t a perfect service – and many users have been more than happy to cancel their subscriptions, especially after Netflix began to raise prices. Thus, Netflix has been a pretty big topic lately – and Kill the Cable Bill decided to take advantage of the situation. They took a survey to determine a variety of correlations between their readers and Netflix, one of the biggest of which regarded how many readers shared their passwords for the streaming service.
As you can see, it’s quite a big number, as pointed out by Kill the Cable Bill. It appears that 52.5% of Netflix users have, at one point or another, shared their password and login details with someone else. The individuals with whom the passwords were shared included non-immediate family members (25.6%), friends (17.7%) and even a child living away from home (9.2%). Interestingly, 47.5% have never shared any of their Netflix passwords or other login information.
These are some surprising, although perhaps also expected, survey results. And at a time when Netflix just recently raised prices on users, it will be interesting to see if these numbers could go up. After all, it seems likely that some users would cancel their subscriptions and use another close person’s information to maintain their regular Netflix viewing.
Although, there might not be that many users willing to cancel their Netflix subscriptions over such price increases. According to another survey held, only 26% of readers were willing to cancel their subscriptions over price increases – with over 50% saying they’ll be sticking with Netflix. Very interesting.
It should also be stated that password sharing for Netflix accounts outside of a household is actually against the streaming service’s user agreement, but the survey was completely anonymous. As such, there likely won’t be any issues with those who revealed their user agreement breach.